HURR Collective x Who What Wear: “The Future of Fashion is Now”

On March 22nd, Who What Wear UK and HURR Collective held a roundtable discussion with key industry figures to discuss the “Future of Fashion” in London. At the discussion, both companies announced their partnership, highlighting the growing awareness of the circular economy (which extends the lifecycle of clothing and reduces the impact on the environment).…

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Top 10 Lending Hacks

When it comes to renting out your wardrobe, we’ve put together our top tips to ensure your pieces get the attention they deserve. So if you’re looking to turn your wardrobe into an investment, we’re here to help you begin your renting journey!    Spot Trends  Look out for the latest Spring/Summer trends that are…

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Detoxing your wardrobe with Alison McDougal

“Getting dressed should be hassle free…” To begin our Style Insights series, we interview personal stylist Alison McDougal to discuss refining your style, seasonal dressing and investing in a capsule wardrobe. On average just 20 percent of the clothes in our wardrobes are worn on a regular basis. So to start 2019, here are some…

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