After a dizzying number of false alarms, we’re finally approaching the end of lockdown as we know it. At HURR HQ, we believe this is just cause for a celebration. Any excuse! So, join us for one last hurrah and channel spring/summer 2021’s hottest dressing up trends. Whether you’re dialling up the glamour for DIY Margaritas on the sofa, or having a wild Saturday night party via Zoom (for God’s sake not another pub quiz, though), here’s how to bid farewell to lockdown life in style…



Just when you thought 2021 couldn’t throw us another curveball… BAM! The bralette is back. This time without the associated risk of hypothermia—one upside to lockdown life. Take inspiration from Dua Lipa’s favourite designers Supriya Lele and Jacquemus by committing to some serious layering. We love styling a strappy bralette under an oversized blazer or teamed with high-waisted, wide leg trousers to give a sultry edge to tailored looks.

Slippers, But Make it Fashion!

From cloud-like mules to maximalist sheepskin slides, the fancy slipper is the joyful SS21 footwear trend we can all dip our toes into. Take cues from Molly Goddard’s UGG collab where she styles bright shearling slippers with her signature XXL tulle gowns. Or embrace the ‘pillow shoe’ trend seen at Proenza Schouler—quilted leather slides gave a modern finishing touch to sleek midi dresses.

The *New* LBD

Rip up the sartorial rule book and embrace darker, moody tones for spring/summer. It has been one hell of a year. This season the universally adored staple, aka the Little Black Dress, is transformed in see-through fabrics and unexpected silhouettes. We’re taking our inspiration from sustainable designers like Maggie Marilyn — her sheer black organza gown with puffed sleeves and shirring through the bust is perfection in dress form. Timeless, but with a twist.

Trésors de la Mer

At a time when the glittering azure waters feel further away than ever, bring the coastline to you. Trésors de la Mer (roughly translated ‘treasures of the sea’) is a key motif across the new collections. Think starfish, coral and seashell designs printed onto slinky dresses and jewel encrusted bustiers. First spotted at Versace’s electric Milan Fashion Week show, the trend is now splashed over RIXO’s silk slip skirts and backless maxi dresses.

Bubblegum Pink

In dismal times, we all feel the need to inject some fun into our wardrobes, and nothing says ‘fun’ quite like the sweet, sugary shade of bubblegum pink seen at Chanel, Roksanda and Miu Miu. This trend is all about the colour-blocking—so, be fearless and style a bubblegum hued dress with bright accessories in red, yellow or green. If it all goes wrong, at least only the cat will see.


Sounds intriguing, right? No, it’s not dance or dental-related. Flossing is a fresh addition to the style vocabulary, embraced by the likes of Nensi Dojaka, Charlotte Knowles and Victoria Beckham. Defined as crisscross cords and wraparound tie details on dresses (or any garment for that matter), flossing delivers all the risqué hallmarks of underwear-as-outerwear, with a flash of Noughties charm. Get in quick, it’s the Instagram trend everyone is emulating right now.

Lottie Jackson is a writer and activist who has written for @theststyle @elleuk @guardian @britishvogue @telegraph.

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@threadsstyling, @mounserstudio, @mollygoddard, @maggiemarilyn, @rixo, @greceghanem, @nensidojaka

Spotlight On

Meet Designer & Founder Behind Sau Lee

Meet Cheryl Leung, the founder and creative director behind HongKong-based dress label, SAU LEE. Inspired by her Hong Kong heritage, her design ethos is centred around creating timeless pieces that are wearable yet beautiful. Following a lean production practice with responsible stock volumes, each piece is crafted from natural raw materials, biodegradable fabrics or overstock base fabrics that would otherwise go to waste.


To welcome SAU LEE to the HURR family (as its exclusive UK partner), we caught up with Cheryl to hear more about her inspirations, hopes for the brand and what it’s like to design bridal.

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