In case you missed it, WE HAVE HUGE NEWS!! We are bringing our Selfridges partnership to the next level with The Selfridges Rental Collection.
As we welcome Deborah Lyons to the HURR Family, we thought we would take a minute to introduce you to the fabulous woman herself.
In case you missed it, WE HAVE HUGE NEWS!! We are bringing our Selfridges partnership to the next level with The Selfridges Rental Collection.
Weddings are the ultimate "wear once" occassion. So, why buy? we ask. From bridesmaid dresses to wedding guests looks to gowns and accessories for the bride, we've got your edit covered for all things wedding rental. Engagement parties, hen dos and rehearsal dinners? We've got those covered too. This is your one and only stop for all things sustainable, yet bang on trend, wedding fashion.
We've been following and loving Copenhagen-based vintage dealer and editor Pernille Rosenkilde, aka @prosenkilde, for a long time so we finally got in touch and asked about her magical approach to personal style. From what she would wear to a wedding this summer through to her favourite vintage finds and what she would rent on HURR, read it our conversation now and be ready to be inspired!
WRAY NYC is the New York-based inclusive fashion brand that is inspired by fine art. Founded in 2015 by Wray Serna, the collection spans from sizes XS-5XL and features playful and colourful pieces including check sets and floral dresses.
We're thrilled to introduce our UK community to these pieces and have someone as part of the HURR Family who is actively ensuring that the fashion industry is more inclusive. In honour of launching the WRAY rental collection on HURR, here's the amazing insight we learned from our chat with the brand's designer, Wray.
Welcome to a very special edition of In HURR Wardrobe with STACEY DOOLEY. Her 2018 documentary, Stacey Dooley Investigates: Fashion’s Dirty Secrets, was a massive eye-opener for UK consumers and since then Stacey has continued to actively champion more sustainability in the fashion industry and her personal style.
We took a peek inside her home to learn more about her approach to fashion, explored pieces in her wardrobe and why she loves renting fashion with HURR. Also excitingly, she’s now lending some of her own pieces—including a pair of Gucci shoes she wore on Ru Paul’s Drag Race—on HURR too!
Welcome to the HURR Family, Benjamin Fox! We're thrilled to welcome our next made-to-order brand to our platform. Made by hand in Norfolk, the brand's sole maker and designer Ciara works with a range of sustainable fabrics to create her pieces, including dead stock, end of line and ex-designer fabrics, organic cottons and natural and biodegradable materials.
As part of her selection of blouses and dresses for HURR, Ciara has made an exclusive Katerina blouse in found porcelain silk fabric just for you, available in five sizes! We spoke to Ciara about starting her brand, sustainability and her Benjamin Fox rental collection available now on HURR.
The last (but def not least!) made-to-order brand to land at HURR HQ this week is By Megan Crosby! Megan describes her brand as the "joyful slow fashion brand for planet pleasing babes" and we are honestly obsessed! Everything is handmade to order using remnant, sustainable and deadstock fabrics and gets its bold colour from OEKO-Tex certified environmentally-friendly dyes. Her mission to make slow fashion a colourful place makes her Instagram one of the cheeriest spaces online.
The By Megan Crosby HURR rental collection includes a mix of her signature gingham, rainbow, fruity prints in a rainbow of hues. Also excitingly, she's made a Heli dress in an *exclusive* yellow gingham print—the perfect picnic look 🌼 All available to *rent* now.
By now, you've probably noticed a certain set of mirrors taking over our Instagram feeds. Enter: Gustaf Westman, a young Swedish designer who's architecture background and penchant for fashion have made him an internet sensation. We caught up with Gustaf to find out all about that 'Curvy Mirror' and what's next on his agenda...
A lot of the brides that come to us for rented looks are looking for trend-driven pieces and wedding dress alternatives rather than your traditional wedding gown. Which is why we asked Sheila Adetiba, curator of the Instagram account @unLIKEBRIDE which is a feed of daily bridal inspiration for the diverse modern "unLIKEBRIDE", to curate a selection of HURR pieces for us. Keep scrolling to see her edit and why she chose each look!
Founded in 2018 in London by Danish designer Nynne Kunde, NYNNE is the epitome of minimal Danish design—clean and fresh while also bright and functional. The Diana Dress is a personal favourite of our co-founder, Victoria, as it is both comfortable and instantly stylish. It's no wonder NYNNE became a go-to brand for the Scandi street style set. To welcome NYNNE to the HURR family, we spoke to Kunde about her brand, sustainability and why she's excited to rent her pieces on HURR, read our interview below.
Whether you've planned a large outdoor garden wedding, or you're eloping at your local town hall, allow us to introduce you to four bridal brands now available to rent, plus our own bridal edit curated with existing pieces.
It’s been a dream of ours to bring The Vampire's Wife directly to our rental community for a long time and today... the day has come! Designed by Susie Cave, these unmistakable prints and silhouettes are the go-to for style stars like Alexa Chung and Sienna Miller and already fan favourites among #HURRGirls. We’re so excited to share a curated collection of Spring/Summer and hero pieces from The Vampire’s Wife—exclusively available to rent now on HURR.
Meet Beth Chappell, the founder of The Pansy Garden, a vintage emporium full of prairie perfection; with pieces so unique you’ll cherish them for a lifetime. As the antithesis to fast-fashion, we spoke to Beth on all things sustainable sourcing, curated collections and why the future of fashion can be found in the legacy of wardrobes gone by.
Words by Kate Haines
Founder of Pepper Your Talk and The Junior Network, Dior Bediako is singlehandedly revolutionising the fashion career scene one sherbet-hued Instagram post at a time. She’s garnered a loyal following of new and established industry professionals thanks to her easily digestible and addictive advice on how to navigate your career. In the recent period of job uncertainty and worry, Dior has remained a beacon of positivity and hope with her fresh and fun approach to career support.
Words by Joanna Standley
Welcome to the HURR Family, Alighieri! Inspired by Dante Alighieri’s ‘Divine Comedy’, each piece of jewellery corresponds to one of the poet’s 100 poems and feels more like a treasured object than an accessory. Romantic meets contemporary, we know you’ll love the exclusive rental collection. Alighieri is not only fashion’s favourite jewellery brand, but (like us) cherishing their community is their priority.
To celebrate our collaboration, we spoke to Alighieri's founder, Rosh Mahtani, about how Alighieiri came to be, sustainability and why she's excited to rent her pieces on HURR.
We're celebrating the made-to-order brands joining our HURR Family this week and to kick us off, we're spotlighting Sigrid Maria. Founded by Nikie Lundquist, Sigrid Maria launched in 2019 as a vintage brand and organically evolved into a sustainable, slow fashion label featuring signature blouses that take 5-6 hours to make from vintage and dead stock fabric. With Nikie's love of vintage infused into every handcrafted piece, wearing one of her tops or dresses feels like...magic.
To introduce you to the brand, we spoke to Nikie about her work and the Sigrid Maria rental collection available now on HURR.
Everyone on the HURR team has different styles and tastes and this week, our marketing executive Isabel Mundigo-Moore is highlighting her favourite pieces to rent! A vintage and small brand lover, she's been really excited for made-to-order week at HURR so she can try pieces she's spotted on Instagram. These are her picks...
After a dizzying number of false alarms, we’re finally approaching the end of lockdown as we know it. At HURR HQ, we believe this is just cause for a celebration. Any excuse! So, join us for one last hurrah and channel spring/summer 2021’s hottest dressing up trends. Whether you’re dialling up the glamour for DIY Margaritas on the sofa, or having a wild Saturday night party via Zoom (for God’s sake not another pub quiz, though), here’s how to bid farewell to lockdown life in style…
WORDS BY LOTTIE JACKSON
Introducing Míe: the Nigeria-based label creating conscious fashion made by local seamstresses and artisans. Focused on occasion wear, the bold yet refined pieces are made with natural and biodegradable fabrics.
Discover the vision behind the brand, as told by founder and creative director Damie Idowu.
Nicole Ocran has been part of the HURR family basically since day one and has recently joined as one of our brand consultants. As the founder of @thecreatorunionuk and co-host of the @mixedup.podcast, she is an influencer using her power for positive change. On top of it all, she has a killer eye for style. Here are her wish list rental picks , available on HURR now!